Glossary entry (derived from question below)
French term or phrase:
achat 1er prix
English translation:
discount purchasing, discount retailing
Added to glossary by
Susan Gastaldi
Jan 13, 2007 07:00
17 yrs ago
2 viewers *
French term
Totally reliable, top quality
Native in: English 
Works in: Italian to English, French to English
achat 1er prix
French to English
Bus/Financial
Retail
trade fair brochure - description of buyer companies
There is a list of companies attending the trade show with their status as potential purchasers in brackets. They are mainly hypermarkets and supermarkets - mass retailers anyway. Several have "achat 1er prix" in brackets. Does this mean they are discount stores? Or would we say "low-price leader purchaser" or perhaps "cut-price purchaser"? Am looking for the RIGHT word or expression in English - any suggestions welcome. Thanks
Proposed translations
(English)
| 3 +2 | discount (supermarket/store) |
ormiston
|
| 5 | purchaser of low-cost products |
Conor McAuley
|
| 3 | lowest price buying |
Odette Grille (X)
|
Proposed translations
+2
3 hrs
Selected
discount (supermarket/store)
this is the UK definition of a chain like Lidl. The term 'achat' is odd - you could perhaps say 'retailer' to get round the buying/selling bit
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Note added at 11 hrs (2007-01-13 18:51:08 GMT) Post-grading
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thank you Susan (still can't grasp how to thank my peers !)
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Note added at 11 hrs (2007-01-13 18:51:08 GMT) Post-grading
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thank you Susan (still can't grasp how to thank my peers !)
4 KudoZ points awarded for this answer.
Comment: "I think discount buyer seems to fit in best - they're talking about the person representing the company at the trade fair and this person's job position so discount buyer would fit. Many thanks to Laurel in particular for her suggestion"
7 hrs
lowest price buying
No hope to get more out of those...
2 days 5 hrs
Conor McAuley
France
France
Native in English
Works in field
France
Excellence, Expertise & Experience
Native in: English (Variants: Irish, British, Wales / Welsh, UK, Scottish)
Works in: French to English, English
Related KudoZ points
:
8
purchaser of low-cost products
"Premier prix" is an outlet's lowest-cost item for any particular product. "First price" you come to when going upwards from zero.
In outlets like Lidl/Aldi ALL products are assumed to be low-cost, in non-discount stores (i.e. Géant, Carrefour, Cora, etc) premier prix refers to the lowest-cost product in any particular category (which are often positioned the lowest shelf, next to the ground), which generally peaking have very simple packaging designs.
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Note added at 2 days5 hrs (2007-01-15 12:53:45 GMT) Post-grading
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"Dans les rayons on trouve généralement un premier prix, un milieu de gamme et parfois un haut-de-gamme."
In outlets like Lidl/Aldi ALL products are assumed to be low-cost, in non-discount stores (i.e. Géant, Carrefour, Cora, etc) premier prix refers to the lowest-cost product in any particular category (which are often positioned the lowest shelf, next to the ground), which generally peaking have very simple packaging designs.
--------------------------------------------------
Note added at 2 days5 hrs (2007-01-15 12:53:45 GMT) Post-grading
--------------------------------------------------
"Dans les rayons on trouve généralement un premier prix, un milieu de gamme et parfois un haut-de-gamme."
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